Understanding the trends and insights in each market segment allows us to support the specific needs of each customer.
PACKAGING
Innovation Trends
How we anticipate and leverage trends to drive innovation
MM Packaging screens the latest trends in the market segments we serve in collaboration with our Market Intelligence team.
With our access to different platforms such as GlobalData and IQVIA, we are screening these megatrends, current and future consumer trends and translating them for every market segment into the latest packaging trends. This base is helping us to define the focus areas for our innovation work – to be one step ahead.
One example of this is the MM Pacproject Trendconnector, an easy tool to translate megatrends into packaging needs.
In collaboration with our innovation hub Pacproject in Hamburg and our innovation teams across the globe, we are working on new innovative solutions for your current and future needs.
