Board & Paper
FBB Rebranding
Introduction of our new FBB brand names: ALASKA® and ADRIATICA®
The name change is the first step of our rebranding efforts aiming for a clearer and more structured overview of our extensive product portfolio.
At the same time, we would like to assure you of the following:
- The brand name change did not trigger any product modification
- There were no changes to the technical datasheets and parameters
- The article numbers have remained the same
- Fibre structures and composition as well as board construction have remained the same
Overview of the new brand names: ALASKA® and ADRIATICA®:
| Former brand name | New brand name | |
|---|---|---|
| GC1 | Arktika | ALASKA® WHITE |
| Aegle White | ALASKA® BRIGHT | |
| GC2 | Aegle Pro | ALASKA® STRONG |
| Alaska Plus | ALASKA® PLUS | |
| Excellent Top | ADRIATICA® | |
| Excellent Top PH 0.3 | ADRIATICA® PH 0.3 | |
| Kromopak | ALASKA® ECO | |
| Kromopak PH 0.3 | ALASKA® ECO PH 0.3 | |
| GC | Aegle Barrier Plus | ALASKA® BARRIER |
